Changing the Channel: Hallmark Media Names New President
John Matts is now president, while Jessica Tasler Noble has been named chief culture officer at Hallmark.
TelevisaUnivision Ad Sales Chief Donna Speciale Steps Down
Tim Natividad will take over the TelevisaUnivision role beginning June 9
IAB Updates Terms for Digital Advertising Agreements: See the Changes
Here are IAB's updated terms for digital ad agreements.
NBC 5 Chicago to Launch Luxury Real Estate Show
The show will be hosted and executive produced by Cortney Hall
Jimmy Fallon to Lead NBC’s New Marketing Competition Reality Series
On Brand with Jimmy Fallon will feature companies such as Captain Morgan, Dunkin’, KitchenAid, and more.
Samsung Ads Debuts Interactive Games for Advertisers
The new ad format has led to higher brand performance and lifted unaided brand recall by 53%.
Conan O’Brien Returns to Host Oscars After Wickedly Good Ratings
O'Brien returns as Oscars host after helping the show reach 5-year ratings highs.
Celebrity Dad Jokes With Nick Cannon Wants Brands to Get Last Laugh
The Nick Cannon YouTube series, which was produced by Culture Genesis, looks to change the traditional sponsorship model.
Why Nikki Glaser Is Returning to Host the 83rd Golden Globes
Nikki Glaser called the Golden Globes the 'most fun' she's had in her career.
Pluto TV Campaign Freely Blurs the Lines Between TV and Reality
Pluto TV debuts new 'Feel the Free' ad campaign to showcase quality.
How Wondery Is Evolving Its Video Podcast Strategy FAST
From FAST TV channels to partnerships, here's what's next for Wondery.
Sesame Workshop Announces Layoffs With Sesame Street Still Searching for New Home
A Sesame Workshop spokesperson confirmed the news on Wednesday.
Exclusive: How Disney and Prudential Surprised Oscars Viewers in New Ads
Prudential and Disney CreativeWorks collaborated on four linked ads that aired across the Oscars.
Disney Sells Out Ad Inventory for 97th Oscars Ahead of Show’s Streaming Debut
The price of Oscars ads ticked slightly upward this year, ranging from $1.7 million to $2.3 million.